How To Sell Your Hemp CBD Flower Online
By Hunter Saab
Your hemp CBD flower is in your hands.
You’ve spent hours growing, harvesting, & trimming your herbs to perfection.
Or, you have decided to start selling high quality flower from a third party.
Now you’re probably thinking…
“How am I going to sell all this hemp?!” 😲🌿
Keep reading to learn how you can start selling your hemp CBD flower online!
1.) Have High Quality Hemp CBD Flower
Step one, you need top notch product with a high percentage of CBD.
Keep in mind your flower must contain less than 0.3% THC, as required by the federal guidelines.
What determines if you meet this standard?
A Certificate of Analysis or COA.
This is a must before even considering selling your products.
Show your customers your flower is the real deal!
Send your hemp flower to a third-party lab to test for mold, pesticides, metals, chemicals, and any foreign matter. 🔬
The COA will also reveal your hemp CBD flower’s THC and CBD percentage.
High quality flower with COA’s for each strain is key to selling your hemp CBD flower online. 🌱
Not is it only mandatory…
Your customers will appreciate your transparency.
Your COA’s show you are legit!
2.) Create Your Unique Hemp Brand
Now that you have all the necessary lab results, it’s time to build your brand!
Why is this important?
Your unique hemp brand is what sets you apart from the competition, attracts your ideal customers, and builds lasting trust with your audience.
How do you create an amazing hemp brand?
By getting crystal clear on who you are and how you’re different from the rest.
But that’s not all:
You need a great logo that showcases what your brand is all about. 🎨
As a matter of fact, we actually wrote a whole blog about creating a custom logo design:
4 Reasons Why You Need A Custom Hemp CBD Logo Design For Your Business.
Once your logo is ready to go it’s time to develop your packaging.
Aim for something that represents your brand. 💚
For example, if you are an environmentally conscious company, you may select hemp packaging instead of plastic as a defining feature of your products.
Beautifully branded packaging will help your business stand out, online and off.
3.) Showcase Your Hemp CBD E-Commerce Website
Your hemp CBD products are ready to go, now you need a place to sell them!
This is where the importance of having a high quality hemp website comes into play.
Selling your CBD online presents a lot of challenges.
For example, finding a payment processor to handle the credit card payments on your website gets tricky.
Currently, hemp CBD is still considered high risk by credit card processing companies.
Therefore, many processors refuse to work with CBD companies.
Not to mention the application process can be confusing if it’s your first time. 😕
Luckily, 420 Web Designs has experience in connecting hemp businesses to payment processors.
We have successfully helped small business owners like you start selling their flower online. 💻✅
Checkout our professional e-commerce hemp CBD web designs here.
Although there are certain challenges when it comes to operating online, with the right approach, you can THRIVE!
4.) Market Your Hemp CBD Flower Online
You have amazing hemp flower, lab results, a custom logo, and a compliant e-commerce website.
Now, you have to market the hell out of it!
That being said:
Advertising your CBD products are not like other industries.
While hemp CBD is legal across all 50 states…
As of publishing, hemp brands are still prohibited from using nearly all forms of online advertising, this includes search engines ads like PPC and even paid social media content.
Yikes! 😳
That being said:
With a creative and strategic approach, marketing your hemp CBD business online will take your brand to new heights!
And the blunt truth is…
You don’t need millions of followers or fans to have a successful company.
Rather, you need to attract the right people, AKA your target audience.
By getting clear on your branding and ideal customers, you’re well on your way to developing an incredible hemp brand.
We hope this gives you a better idea of how you can actually start selling your hemp flower online.
While there are certainly many challenges, there is also incredible opportunity.
There is no better time than the present to start growing.🌳
You’ve got this!